Friday, May 23, 2014

Send A Smile with Chico's

Posted by Beni Schaub at 3:41 AM
Behind every child in treatment is an army of people with them every step of the way. 

Chico's FAS, and its family of brands- Chico's, White House Black Market, Soma and Boston Proper- is proud to partner with Children's Miracle Network Hospitals to support and salute these tireless caregivers by allowing you to send a message to caregivers you admire. 

From now through July 14th, 2014 customers can join an interactive website and Facebook experience called Send A Smile. The goal of the year’s Send A Smile campaign is to raise $50,000 for local Children’s Miracle Network Hospitals and salute moms and caregivers. Users can create their own unique virtual card through a customized, mobile-enabled microsite. It’s completely free to create a card, and Chico’s FAS, Inc. will donate $1 to the Children’s Miracle Network Hospital of the user's choice for every card created. If users get social and invite their friends to create a card too, Chico's FAS, Inc. will donate an additional $1, combined up to $50K. Users can access this fun, shareable experience on their mobile phone, tablet, or desktop through any of the brands' Facebook pages or these brand-specific URLs: www.chicos.com/sendasmilewww.whbm.com/sendasmilewww.soma.com/sendasmilewww.bostonproper.com/sendasmile.

52 courageous Champion children are selected each year to represent the 32 million treatments provided at 170 Children's Miracle Network Hospitals. Champions help us illustrate the important impact of CMN Hospitals and how donated funds are used for children's treatment and recovery. Each of the Chico's FAS brand-specific URLs feature a heat map, where you can meet the Champions and read their stories. 


Help them raise funds for these children by sending a smile today!

Thank you for taking the time to read our charitable fashion blog post.  Help Chico's and Children’s Miracle Network Hospital make a difference.

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