The New Alternative Tradeshow

With a fresh new look and feel, LondonEdge has been reloaded for 2014 and beyond. A stripped back logo and clean-­‐cut aesthetic defines the show as a versatile platform on which exhibitors and their collections can speak for themselves. 

New 

Generation

 Gallery

As LondonEdge races towards its 30th with no sign of it slowing down, it’s taking counter-­‐ culture by the horns and fully embracing a new era of lifestyle led fashion. This New Alternative heralds the next era of subcultures, fashion trends and emerging markets all cultivated on the blogs and social networks of the worldwide web.

With this notion in mind, September’s LondonEdge enters with a brand new aesthetic and a killer new website. Showcased on the website is “The New Generation” which illustrates the diverse and all encompassing faces of LondonEdge and include just a small drop in the sea of bloggers, exhibitors, buyers and stylists who are attend the shows.

Also on the site is an exciting “news blog” feature which provides an interactive area to include updates on the show itself, interviews with stylists and influencers, updates on emerging trends and features on exhibiting collections.

Also on the site is an exciting “news blog” feature which provides an interactive area to include updates on the show itself, interviews with stylists and influencers, updates on emerging trends and features on exhibiting collections.

Extensive new media campaigns will also include online competitions, features, the best in current and future trends within the youth culture market and much more so connecting with the show through all of it's media platforms is strongly recommended. 

With some of the most established brands in the industry sat next to fresh, young companies and emerging designers, LondonEdge is central to a powerful community of cutting edge, unique fashion businesses that are immersed in the lifestyle. LondonEdge provides the industry with an environment with no holds barred & allows visionary brands to present their wares in a highly commercial space to a huge network of buyers, press and industry professionals.

LomdonEdge takes place on Sunday 7th Tuesday, 9th September 2014 at the Business Design Centre, Upper Street, London, N1.

Learn more at londonedge.com

You may also have interest in viewing our previous blog post about the LondonEdge event from September 2013.

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