Profits made from sales of the “Alexandra” watch will be donated to the Courir…Ensemble Foundation, a not-for-profit foundation based in Geneva, Switzerland that brings joy to the lives of pediatric cancer patients. After fighting a long battle with cancer, 11 year old Alexandra’s last wish was for 88 RUE DU RHONE to design a watch especially for her. After she passed away on September 18, 2013, the brand chose to honor Alexandra’s strength and courage with a stunning pink diamond watch called the “Alexandra.”
(Retail Price: $790). Please visit 88 RUE DU RHONE’s store locator to find a store near you. Shoppers can purchase a high-quality, luxurious Swiss-watch and know that their purchase is helping children like Alexandra.
Thank you for taking the time to read our watch blog post. If you have comments or questions, please add your thoughts in the discussion area below.
Oh, by the way, if you love Swiss made watches as much as we do, you can also view our recent Swiss watch blog post about Baselworld 2014
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